How AJ and Gary Built the VaynerMedia Legacy and Now VaynerSports with AJ Vaynerchuk
This week's episode of the Live Different Podcast is all about how Gary and AJ Vaynerchuk built VaynerMedia to a best in class full service marketing agency.
AJ Vaynerchuk is the co-founder of the athlete representation firm VaynerSports. He is also the former COO of VaynerMedia, a social-media-first digital agency, and a founding partner of the venture capital fund VaynerRSE. Born into an entrepreneurial family, he started displaying a sense for business from a young age. He is also involved with a number of other commercial projects.
AJ shares his experience growing VaynerMedia to an epic level of success and managing a company of several hundred employees with his brother Gary, his decision to leave VaynerMedia to focus on his health and start VaynerSports, and his struggles with Crohn's disease.
AJ discusses his thoughts on hiring and firing quickly, the most important aspects of company culture, and why he and Gary aren’t afraid to fail.
AJ leaves listeners with the advice, “As long as you learn from a mistake or failure, it’s a win.”