Live Different Podcast

Never Split the Difference: Negotiating As If Your Life Depended On It with Brandon Voss

Hannah Pinkerton
August 14, 2020

The Guest

Since Black Swan’s inception in 2008, Brandon has established assessment procedures for new clients that take their needs, situations, and corporate culture into account so Black Swan’s approach can be customized to each client.

Brandon is the thought leader at Black Swan regarding negotiator types. He has made it his to mission teach clients how to identify the basic types of negotiators and has developed a methodology for dealing with each type in the most successful way.

Brandon’s background is in sales. He has done retail sales for Macy’s and business-to-business sales for Verizon. Based on his extensive experience with various selling approaches he has been instrumental in adapting the FBI hostage negotiation techniques to the business world. Realizing that the timetable is different in the business world than in high-stakes hostage situations, he created the “Short Game” – a needs assessment procedure that helps in the critical discovery process phase of negotiation.

In addition to training clients, Brandon has guest lectured at USC Marshall School of Business, Georgetown McDonough School of Business and organizations like Policy Innovators in Education.

The Episode

This week’s episode is all about business negotiation strategies, the key to empathy, and ways to build trust instantly.

Brandon discusses the differences between haggling and negotiation, negotiation techniques that can be applied to relationships, and practical tips for day to day life.

Brandon leaves listeners with the advice, “Don’t treat people how you want to be treated. Treat them how they deserve to be treated.”


Connect with Brandon

Never Split the Difference

Black Swan Ltd.

Listen in Now.

You can get this episode directly to your iPhone on iTunes, your Android on Stitcher, or on Soundcloud.

Hannah Pinkerton
Hannah enjoys spreading love in the world through travel, blogging, and teaching Spanish. Her hobbies include exploring in nature, taking naps, and spoiling her two dogs. She is proud to use her organizational and list making skills as an Executive Assistant for U30X.

Current Trips on Sale

No items found.


last minute deals


As Seen In...